An online hub inspires women to stride toward their dreams.

With the dual goals of strengthening brand awareness and empowering young women, Skintimate Shave Gels created “Inspiration Nation,” an online hub that housed 4 successive promotions. Each promotion enabled users to create inspiring, shareable content and featured videos by top millennial influencers. The central message: Inspire and be inspired, and always walk confidently toward your dreams. The results: 2.1 million video views, 390,000 site sessions and over 5,000 contest entries.

Winner of the 2015 IAC Award for Best Fashion or Beauty Online Campaign.


Hub Overview
Celebrate Your Independence (sample pages)
Inspire-A-Gram (sample pages)
Make It Happen (sample pages)
Inner Beauty (sample pages)
Tumblr (sample posts) Animated when live